Over the past few years, the e-commerce sector in India has rapidly grown and is expected to reach USD 70-80 billion by FY2020. This growth has created a demand for both forward and reverse logistics, with returns accounting for 20-30% of the overall GMV.

The reverse logistics segment faces challenges such as mismanaged returns, high distribution costs, and conflicts between retailers and manufacturers. Moreover, the average price of a new smartphone is $160 in a country with a GDP just above $1,500, highlighting significant affordability and accessibility gaps for consumers.

Overcart addresses these issues by streamlining the supply chain through regular inventory pickups and rigorous quality checks to ensure products are ready for consumers. The company also utilizes in-house technology to automate and standardize processes, providing strong value for suppliers and customers alike.

At JSW Ventures, we recognize the growth potential of the refurbished e-commerce marketplace in India and are eager to partner with founders Saptarshi Nath and Alex Soutro, who previously collaborated at a technology consulting firm before launching Overcart. The company’s commitment to quality enhances transparency in an otherwise opaque market while meeting the rising demand for unboxed and refurbished goods. We’re thrilled to be a part of Overcart’s journey.